Employee
Value Proposition
Value Proposition
Be it a quick round up of vision statements, values, culture or policies or a deep immersion to identify the company’s true personality as an employer brand that makes it stand apart from the rest, our 4-step evp framework is designed to go deep and wide to evolve the best employer brand powered by employee value proposition strategy that will attract & retain best-fit talent. The steps we take for building an authentic, attractive and inspiring employer brand are:
Review existing data. Bucket the insights.
Identify the gaps. Launch the probe.
Link the dots. Evolve the big picture.
Co-create propositions. Design the identity.
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Uncover valuable insights and understand the current state of your employer brand to inform strategic decisions.
Gain a deep understanding of the external talent landscape, industry trends, and competitor analysis to identify unique positioning opportunities.
Develop a structured framework and roadmap that defines the components, elements, and strategies for your employer brand.
Craft a compelling and differentiated positioning statement that clearly communicates your organization's value proposition to attract top talent.
Create a cohesive and authentic employer brand identity through visual elements, messaging, and storytelling that resonates with your target audience.
Orkla's distributed teams and fleet staff were unaware of the company's Code of Conduct, leading to inconsistent behavior. The goal was to ensure all employees understood and adhered to unified conduct standards.
Value Oriented Campaigns' to come along, with a deeper connection of values to gets in action.
Identifying gaps in aspirations and expected employee experiences
Evolving an Employer Brand that connected employees to the Corporate Vision and Mission
Mount a charged up internal campaign to onboard the employees to the aggressive vision and inspire them to embrace autonomy.
